SALES AND MARKETING OFFICER @ TANGANYIKA INSTANT COFFEE PLC (TANICA)
The Sales and Marketing Officer is responsible for developing and executing strategies to increase the market reach and brand awareness of TANICA products. This involves identifying new business opportunities, managing client relationships, and executing promotional campaigns across key regions including Bukoba, Mwanza, Arusha, and Dar es Salaam. The officer will act as a brand ambassador, driving revenue growth through effective market penetration and customer engagement strategies.
Ideal candidates will demonstrate a strong commercial acumen and the ability to work in various geographical locations as required by the business needs. The role requires a proactive approach to sales, utilizing market research to tailor strategies and meet set organizational targets. Strong interpersonal skills and the ability to articulate the value proposition of TANICA products to a diverse range of customers are essential for this role.
Ideal candidates will demonstrate a strong commercial acumen and the ability to work in various geographical locations as required by the business needs. The role requires a proactive approach to sales, utilizing market research to tailor strategies and meet set organizational targets. Strong interpersonal skills and the ability to articulate the value proposition of TANICA products to a diverse range of customers are essential for this role.
Key Requirements
Bachelor’s Degree in Marketing, Business Administration, or Commerce
Minimum of three years of experience in sales and marketing
Proven track record of meeting or exceeding sales targets
Strong presentation and communication skills
Analytical ability to interpret market trends
Proficiency in relationship management and negotiation
Ability to travel between designated operational regions
Creative thinking for promotional campaign development
Strategic planning and execution capability
Strong leadership and collaboration skills