MARKETING ANALYST @ ROCHELLE SBACKER
As a Marketing Analyst based in the USA, you will join a performance-focused organization where your analysis directly influences revenue, campaigns, and market expansion. Your primary responsibility will be to collect, analyze, and interpret marketing data to identify trends, optimize campaigns, and drive measurable business growth across global markets. The role involves working in a collaborative and innovative environment with opportunities for international exposure.
You will conduct thorough market research and competitor analysis while developing reports, dashboards, and forecasting models to support digital marketing and SEO strategy optimization. The salary range for this position is $80,000 – $125,000 annually. You will collaborate with sales and product teams for data-driven planning and present key insights to leadership and stakeholders to ensure strategic decision-making.
You will conduct thorough market research and competitor analysis while developing reports, dashboards, and forecasting models to support digital marketing and SEO strategy optimization. The salary range for this position is $80,000 – $125,000 annually. You will collaborate with sales and product teams for data-driven planning and present key insights to leadership and stakeholders to ensure strategic decision-making.
Key Requirements
Bachelor's degree in Marketing, Business, Data Analytics, or a related field.
Minimum of 2 to 5 years of professional experience in marketing analytics.
Advanced proficiency in Microsoft Excel for data manipulation and modeling.
Hands-on experience with Google Analytics for tracking digital performance.
Strong knowledge of data visualization tools such as Power BI or Tableau.
Deep understanding of digital marketing metrics and key performance indicators (KPIs).
Exceptional analytical thinking skills with a high attention to detail.
Proven ability to translate complex data sets into actionable business strategies.
Experience in conducting comprehensive market research and competitor benchmarking.
Strong communication skills for presenting findings to executive leadership.
Ability to work effectively within a collaborative, data-driven team environment.