MARKETING AND BUSINESS DEVELOPMENT OFFICER @ YEMCO VICOBA TANZANIA
YEMCO VICOBA TANZANIA is an organization dedicated to building economically empowered communities by providing financial services, financial education, and developing grassroots VICOBA groups. We are seeking an ambitious, innovative, and results-oriented individual to expand our market reach and strengthen the business development of our organization. Join us and be part of economic transformation by contributing to our mission.
As a Marketing and Business Development Officer, your core responsibilities will include identifying new market opportunities, promoting YEMCO VICOBA's products and services, and fostering strong relationships with clients, partners, and stakeholders. You will be instrumental in designing and executing various marketing campaigns, both digital and traditional, to enhance brand visibility and engagement. Additionally, you will conduct thorough market research and competitor analysis to inform and refine our business strategies, ultimately driving member registration, customer acquisition, and overall business growth. Regular reporting on the effectiveness of marketing and business development activities will also be a key part of your role.
As a Marketing and Business Development Officer, your core responsibilities will include identifying new market opportunities, promoting YEMCO VICOBA's products and services, and fostering strong relationships with clients, partners, and stakeholders. You will be instrumental in designing and executing various marketing campaigns, both digital and traditional, to enhance brand visibility and engagement. Additionally, you will conduct thorough market research and competitor analysis to inform and refine our business strategies, ultimately driving member registration, customer acquisition, and overall business growth. Regular reporting on the effectiveness of marketing and business development activities will also be a key part of your role.
Key Requirements
Bachelor's Degree in Marketing or Business Development from a recognized institution.
Minimum of 2 years of experience in marketing, business, or customer development.
Excellent communication, presentation, and leadership skills.
Experience in digital marketing and social media is an added advantage.
Ability to plan and implement effective marketing strategies and business growth initiatives.
Results-oriented with the capability to work independently and collaboratively within a team.
Proficiency in market analysis and customer research techniques.
Competence in using Microsoft Office suite and various marketing tools.
Fluency in both speaking and writing Kiswahili and English.
Strong understanding of financial inclusion and community development principles.