MARKETING MANAGER (2 POSITIONS) @ WORKPROUDTZ
We are looking for a visionary Marketing Manager to spearhead growth initiatives across our diversified portfolio, including construction, insurance, logistics, printing, and media divisions. As a senior member of the team, you will develop and execute comprehensive marketing strategies that align with our group goals. Your focus will be on market research, brand development, and lead generation to ensure our entities maintain a competitive edge. This role requires someone with extensive leadership capabilities, strong project management skills, and a proven track record of managing multi-channel marketing campaigns. You will analyze market trends and implement data-driven decisions to increase our brand awareness and customer acquisition in Dar Es Salaam and beyond.
Key Requirements
Bachelor's degree in Marketing, Business Administration, or related field
Minimum of 8 years of professional working experience in a leadership role
Extensive experience working with diverse industry groups
Deep expertise in strategic marketing planning and execution
Strong leadership and team management capabilities
Advanced proficiency in market research and data analysis
Proven record of achieving revenue and customer growth targets
Exceptional negotiation and presentation skills
Ability to manage large-scale multi-platform campaigns
Expert knowledge of digital tools and performance marketing metrics