GROWTH MARKETING SENIOR OFFICER @ TALENT GRID AFRICA
Talent Grid Africa is seeking a Growth Marketing Senior Officer to join a leading building and construction company in Nairobi. This role is ideal for a commercially driven marketer who thrives on leveraging data-led digital campaigns to produce measurable results. You will be responsible for owning the entire marketing funnel, from the initial lead generation phase through to nurturing and final conversion. By designing and executing high-performing digital strategies, you will target the built environment and project-based markets to ensure consistent revenue growth. The role offers a competitive salary of Ksh. 120,000.
In addition to strategic execution, you will partner closely with Sales and Business Development teams to align on pipeline growth and revenue conversion. As a senior officer, you will lead, mentor, and develop a results-driven marketing team while managing external agencies and partners for maximum impact. The position requires tracking and optimizing marketing ROI and conversion rates to ensure all campaigns perform at their peak. This is a unique opportunity to lead high-impact marketing initiatives and grow brand visibility in a competitive sector.
In addition to strategic execution, you will partner closely with Sales and Business Development teams to align on pipeline growth and revenue conversion. As a senior officer, you will lead, mentor, and develop a results-driven marketing team while managing external agencies and partners for maximum impact. The position requires tracking and optimizing marketing ROI and conversion rates to ensure all campaigns perform at their peak. This is a unique opportunity to lead high-impact marketing initiatives and grow brand visibility in a competitive sector.
Key Requirements
8–10 years of experience in digital marketing, digital sales, or related commercial roles.
A minimum of 3 years of experience in a management or leadership capacity.
Proven track record of driving revenue and pipeline growth specifically in a B2B environment.
Previous experience working within the building and construction industry or the built environment.
Expertise in designing and executing high-performing digital campaigns.
Strong analytical skills with the ability to track and optimize marketing ROI and conversion rates.
Experience in managing the full marketing funnel from lead generation to conversion.
Demonstrated ability to lead, mentor, and develop a professional marketing team.
Experience managing external marketing agencies and vendors to achieve strategic goals.
Ability to partner effectively with Sales and Business Development departments.
Deep understanding of data-led digital marketing strategies and tools.
Strong commercial acumen and project management skills.