HEAD OF MARKETING @ ROHIT YADAV
Join a leading organization in the Quick Service Restaurant (QSR) industry in Tanzania as the Head of Marketing. In this dynamic role, you will be responsible for leading the marketing efforts for globally recognized brands like KFC and Pizza Hut. You will drive business growth across an international market by developing and executing comprehensive marketing strategies and calendars. The role offers attractive expat benefits including accommodation, air tickets, and family visa support, while providing significant exposure to the fast-growing East African market.
The successful candidate will lead Local Restaurant Marketing (LRM) initiatives, manage digital marketing channels including SEO and social media, and oversee agency relationships and budgets. Key performance indicators include achieving sales targets, increasing brand awareness, and driving growth in customer transactions. We are looking for a professional with 8-10 years of experience, ideally within the QSR sector, who possesses strong leadership skills and the ability to work effectively in a multicultural environment with a strong Indian expat community support system.
The successful candidate will lead Local Restaurant Marketing (LRM) initiatives, manage digital marketing channels including SEO and social media, and oversee agency relationships and budgets. Key performance indicators include achieving sales targets, increasing brand awareness, and driving growth in customer transactions. We are looking for a professional with 8-10 years of experience, ideally within the QSR sector, who possesses strong leadership skills and the ability to work effectively in a multicultural environment with a strong Indian expat community support system.
Key Requirements
Minimum of 8–10 years of marketing experience in a professional environment.
Specific experience of 3–5 years in the Quick Service Restaurant (QSR) industry preferred.
Proven expertise in branding, promotions, and digital marketing strategies.
Strong leadership and people management skills with experience leading teams.
Excellent communication and stakeholder management capabilities.
MBA degree from a recognized institution is highly preferred.
Demonstrated ability to develop and execute annual marketing strategies and calendars.
Proficiency in driving Local Restaurant Marketing (LRM) initiatives.
Strong analytical skills to evaluate campaign performance and market trends.
Experience managing external agencies, marketing budgets, and ensuring brand compliance.