DIGITAL MARKETING & CREATIVE SPECIALIST @ RECROOT AFRICA
Recroot AFRICA is seeking a proactive, creative, and execution-focused Digital Marketing & Creative Specialist to join their team in Dar es Salaam. The successful candidate will take full ownership of digital marketing strategies, high-quality content creation, and website management to drive brand communication and measurable results. This role requires a professional who can blend artistic creativity with technical execution to enhance the company's digital presence.
You will be responsible for designing on-trend visual assets for advertising, executing multi-platform digital campaigns, and optimizing website performance using platforms like WordPress or Shopify. Reporting directly to the Marketing and Brand Manager, you will develop compelling messaging and deliver consistent brand materials. This is a full-time position that offers the opportunity to work in a values-driven environment that emphasizes teamwork, integrity, and professional empowerment.
You will be responsible for designing on-trend visual assets for advertising, executing multi-platform digital campaigns, and optimizing website performance using platforms like WordPress or Shopify. Reporting directly to the Marketing and Brand Manager, you will develop compelling messaging and deliver consistent brand materials. This is a full-time position that offers the opportunity to work in a values-driven environment that emphasizes teamwork, integrity, and professional empowerment.
Key Requirements
Minimum of 4 years of professional experience in digital marketing, creative design, or content-focused roles.
Expert proficiency in industry-standard design tools including Adobe Creative Suite (Photoshop, Illustrator) and Figma.
Hands-on experience managing and updating websites via WordPress, Shopify, Webflow, or similar CMS platforms.
Practical knowledge of SEO strategies and the ability to interpret data from Google Analytics for optimization.
Excellent copywriting and storytelling skills to create engaging content across various digital channels.
Proven ability to manage multiple digital platforms and execute complex marketing campaigns from start to finish.
Strong attention to detail and a commitment to maintaining brand consistency in all visual and written assets.
Ability to manage strict timelines, take ownership of projects, and work independently with minimal supervision.
Experience in designing high-quality brand materials and advertising assets for digital and print media.
Strong collaborative skills to work effectively with cross-functional teams and align with overall company goals.