MARKETING MANAGER @ LION KING ADVENTURES
The Marketing Manager position at Lion King Adventures and Nyota Camps & Lodges is a strategic role designed to elevate our brand identity and drive significant growth in guest bookings. You will be responsible for developing and executing comprehensive marketing strategies across our safari and hospitality portfolios. This includes optimizing digital channels such as SEO, SEM, and social media, as well as overseeing high-quality content creation including photography and copy that aligns with our luxury brand standards.
Beyond digital execution, the Marketing Manager will monitor market trends, analyze competitor activities, and manage the marketing budget to ensure a maximum return on investment. You will build and maintain vital relationships with media partners, travel agents, and corporate clients to expand our market reach. Reporting directly to senior leadership, you will provide detailed performance reports on all campaigns, requiring strong analytical skills and a bachelor's degree in a relevant field.
Beyond digital execution, the Marketing Manager will monitor market trends, analyze competitor activities, and manage the marketing budget to ensure a maximum return on investment. You will build and maintain vital relationships with media partners, travel agents, and corporate clients to expand our market reach. Reporting directly to senior leadership, you will provide detailed performance reports on all campaigns, requiring strong analytical skills and a bachelor's degree in a relevant field.
Key Requirements
Bachelor’s Degree in Marketing, Business Administration, or Hospitality Management.
3–5 years of proven experience in a marketing management role.
Strong digital marketing expertise including Google Analytics and SEO/SEM.
Experience in the tourism, safari, or luxury hospitality sector.
Exceptional leadership and project management skills.
Ability to manage marketing budgets and ensure high ROI.
Outstanding written and verbal communication skills in English.
Proficiency in content creation including photography and videography oversight.
Strategic thinking and ability to identify new market opportunities.
Familiarity with CMS platforms and social media management tools.