DIGITAL MARKETING SPECIALIST @ FLY SUN BIRD
flySunBird, a premier Tanzanian private helicopter aviation company, is looking for a dynamic Digital Marketing Specialist to join their team in Dar es Salaam. The company specializes in scenic flights, customized charter services, and VIP transport across Tanzania, including Dar es Salaam and Zanzibar. This role is crucial for driving the brand's visibility and customer acquisition strategies as the company continues to expand its footprint nationwide.
The successful candidate will lead the planning and execution of comprehensive digital marketing strategies across search engines, social media, and email channels. You will be tasked with transforming complex travel data into compelling narratives, managing digital advertising budgets for optimal ROI, and ensuring our online presence reflects the premium nature of our aviation services. This position offers an exciting opportunity to shape the digital voice of a growing aviation brand in East Africa.
The successful candidate will lead the planning and execution of comprehensive digital marketing strategies across search engines, social media, and email channels. You will be tasked with transforming complex travel data into compelling narratives, managing digital advertising budgets for optimal ROI, and ensuring our online presence reflects the premium nature of our aviation services. This position offers an exciting opportunity to shape the digital voice of a growing aviation brand in East Africa.
Key Requirements
Diploma or Degree in Marketing, Communications, Business, or a related field.
2–4 years of demonstrated experience in digital marketing.
Proven ability to execute and optimize paid and organic marketing campaigns.
Exceptional copywriting skills with proficiency in English and Swahili.
Strong analytical skills with experience in performance tracking tools.
Proficiency in managing website CMS and social media platforms.
Ability to design basic visual marketing assets and support video editing.
Strong understanding of market trends and competitor benchmarking.
Capability to manage digital advertising budgets effectively.
Legal authorization to live and work in Tanzania.