SENIOR PERFORMANCE MARKETING PROFESSIONAL @ D2C DIGITAL SOLUTIONS
D2C Digital Solutions is seeking a Senior Performance Marketing professional to join our dynamic team and drive growth for a diverse portfolio of direct-to-consumer brands. With 3-4 years of specialized experience, you will be responsible for overseeing the strategy and execution of performance marketing campaigns across multiple digital channels. This role requires a data-driven mindset and the ability to scale brand performance through meticulous campaign optimization and strategic leadership. You will work closely with cross-functional teams to ensure that marketing efforts align with business objectives and deliver measurable results. In addition to technical execution, you will be expected to lead and mentor a team, fostering a culture of high performance and continuous learning. We are looking for a visionary who can stay ahead of industry trends and leverage new technologies to maximize customer acquisition and return on ad spend. If you have a proven track record of success in the D2C space and are ready to take on a leadership role, we would love to connect with you. Please send your resume to Team@d2cdigitalsolutions.com to start the conversation about this exciting opportunity.
Key Requirements
At least 3-4 years of professional experience in performance marketing
Proven experience working specifically with D2C (Direct-to-Consumer) brands
Demonstrated ability to lead and manage a high-performing marketing team
Expertise in managing large-scale budgets on platforms like Meta Ads and Google Ads
Strong analytical skills with proficiency in tracking and optimizing ROAS, CAC, and LTV
Ability to set up and manage advanced conversion tracking and attribution models
Excellent communication and presentation skills for reporting performance metrics
Strategic mindset capable of developing comprehensive multi-channel growth plans
Proficiency with marketing analytics tools such as Google Analytics and Mixpanel
Bachelor's degree in Marketing, Business, or a related field