MARKETING ANALYST @ ROCHELLE SBACKER
We are seeking a strategic Marketing Analyst to join our operations in Canada. In this role, you will analyze marketing performance and ROI metrics to identify growth opportunities and optimize digital campaigns. You will work within an innovative work environment that offers international exposure and significant career advancement opportunities for high-impact contributors.
Key duties include developing dashboards, conducting competitor analysis, and presenting data-driven insights to leadership. The annual salary range is $80,000 – $125,000. You will collaborate with product and sales departments to ensure that all marketing initiatives are backed by solid data, helping the company maintain its competitive edge in the global market.
Key duties include developing dashboards, conducting competitor analysis, and presenting data-driven insights to leadership. The annual salary range is $80,000 – $125,000. You will collaborate with product and sales departments to ensure that all marketing initiatives are backed by solid data, helping the company maintain its competitive edge in the global market.
Key Requirements
Bachelor's degree in Marketing, Business, Data Analytics, or a related field.
Minimum of 2 to 5 years of professional experience in marketing analytics.
Advanced proficiency in Microsoft Excel for data manipulation and modeling.
Hands-on experience with Google Analytics for tracking digital performance.
Strong knowledge of data visualization tools such as Power BI or Tableau.
Deep understanding of digital marketing metrics and key performance indicators (KPIs).
Exceptional analytical thinking skills with a high attention to detail.
Proven ability to translate complex data sets into actionable business strategies.
Experience in conducting comprehensive market research and competitor benchmarking.
Strong communication skills for presenting findings to executive leadership.
Ability to work effectively within a collaborative, data-driven team environment.