LONG-TERM MEDIA BUYER (FACEBOOK ADS | E-COMMERCE | COD MARKETS) @ KACE BIL
We are seeking a highly skilled and results-driven Long-Term Media Buyer to join our team in a remote capacity. The primary focus of this role is to manage and scale Facebook Advertising campaigns for multiple e-commerce brands operating in Cash on Delivery (COD) markets, specifically focusing on the Kenya, Philippines, and Pakistan regions. You will be responsible for the full lifecycle of ad management, from building high-converting campaigns to daily optimization of budgets, targeting, and creative assets to ensure maximum ROI.
This position offers a long-term collaboration opportunity with a consistent workflow across high-demand product categories including beauty, health, and home goods. You will work closely with video editors to test new creative angles, UGC, and hooks while analyzing key metrics such as CPL, CPD, and ROAS. Ideal candidates will have a proven track record in COD markets and the ability to work independently to deliver consistent results and coordinate stock requests based on campaign performance.
This position offers a long-term collaboration opportunity with a consistent workflow across high-demand product categories including beauty, health, and home goods. You will work closely with video editors to test new creative angles, UGC, and hooks while analyzing key metrics such as CPL, CPD, and ROAS. Ideal candidates will have a proven track record in COD markets and the ability to work independently to deliver consistent results and coordinate stock requests based on campaign performance.
Key Requirements
Proven experience in Facebook Ads and Media Buying processes.
Strong experience working specifically within COD (Cash on Delivery) markets.
Deep understanding of various scaling strategies for e-commerce.
Expertise in testing frameworks for new products and audiences.
Proficiency in funnel optimization to increase conversion rates.
Ability to build and manage high-converting landing pages.
Experience testing new creatives including UGC, videos, and hooks.
Daily optimization skills for budget, targeting, and creative rotation.
Advanced analytical skills for metrics like CPL, CPD, ROAS, and CTR.
Ability to identify and scale winning products and creative angles.
Experience coordinating stock and inventory requests based on performance.
Ability to work independently and deliver consistent, high-quality results.