DIGITAL MARKETING EXECUTIVE @ INFOGRAINS
The core responsibilities include hands-on management of all major social media platforms, implementing advanced SEO and SMO techniques, and managing basic content marketing initiatives. Crucially, the role involves the strategic planning, execution, and continuous optimization of paid advertising campaigns across platforms like Google Ads and Meta Ads (Facebook/Instagram). Furthermore, the executive will be expected to diligently analyze campaign performance metrics, generate detailed reports, and coordinate closely with the internal design and content creation teams to ensure unified messaging and effective asset deployment. This position demands a blend of technical marketing knowledge, analytical prowess, and strong collaboration skills.