CHIEF MARKETING OFFICER (CMO) @ DANANDA
We are seeking a dynamic and visionary Chief Marketing Officer (CMO) to join a leading South African Edtech firm and spearhead our global marketing, communications, and PR strategy. In this high-impact leadership role, you will be responsible for driving brand growth, market positioning, and customer engagement across key markets in India and the US. You will lead end-to-end branding initiatives, leverage cutting-edge AI-powered marketing tools for data-driven strategies, and act as a primary brand ambassador in media and industry forums. Possible work locations for this role include Mumbai, Navi Mumbai, and Bangalore (Bengaluru).
The ideal candidate will possess over a decade of experience in marketing leadership, with a proven track record of managing high-performing, cross-functional teams. You should have a deep understanding of the Edtech landscape and experience navigating both Indian and American markets. By optimizing analytics and automation through AI, you will ensure our global marketing efforts align with business objectives to maximize reputation and brand equity. This is a unique opportunity to shape the future of a growing global firm while managing comprehensive PR and digital marketing strategies.
The ideal candidate will possess over a decade of experience in marketing leadership, with a proven track record of managing high-performing, cross-functional teams. You should have a deep understanding of the Edtech landscape and experience navigating both Indian and American markets. By optimizing analytics and automation through AI, you will ensure our global marketing efforts align with business objectives to maximize reputation and brand equity. This is a unique opportunity to shape the future of a growing global firm while managing comprehensive PR and digital marketing strategies.
Key Requirements
10+ years in marketing leadership roles.
Extensive experience across India & US markets.
Strong background in PR, communications, and digital marketing.
Proven ability to lead high-performing teams.
Experience with AI-driven marketing tools and analytics.
Ability to manage cross-functional teams and align with business objectives.
Experience acting as a brand ambassador in media and industry forums.
Deep understanding of the Edtech industry or education sector.
Expertise in developing global brand equity and reputation management.
Strong strategic thinking and campaign optimization skills.
Proficiency in market positioning and customer engagement strategies.
Excellent verbal and written communication skills.